When Kanye’s Stronger era glasses were a thing ...
We were the kids back in the late noughties who photographed our friend’s parties and filled our Facebook profiles with funky Picnik edits.
We became photography tutors by the age of 14
We led the Photo & Video clubs in high school with tips we learnt from a course we took at the London School of Photography.
We adopted a Pan-African Outlook from high school
Conversations on building a platform for creatives started in high school where we were inspired by our slogan 'Knowledge in the service of Africa.'
Bridging the Gap b/n Africa and the World
When we moved to the UK for uni, we started a documentary for upcoming Ghanaian talent to bridge the gap between our home and its diaspora called “The Cool Kids Project”.
Sustaining the Connections
Our quest to expand the documentary to other African regions revealed a lot of the pain points that informed our decision to create NewComma.
Before NewComma, there was TCKP
After two successful editions of The Cool Kids Project, there was a motivation to expand to African creative talent at large. However, it did not come to fruition as finding creatives outside of our immediate Ghanaian social circles to feature in the documentary was challenging.
The Creation of NewComma
Great African creative talent is out there, but existing social media platforms only take us so far in finding them. Bonding over this frustration revealed the need to build New Comma - a social media platform where African creatives could connect, create, learn and earn.